Controlled Variable Definition

Controlled Variable Definition A controlled variable is one which the researcher holds constant (controls) during an experiment. It is also known as a constant variable or simply as a control. The control variable is not part of an experiment (not the independent or dependent variable), but it is important because it can have an effect on the results. It is not the same thing as a control group. Any given experiment has numerous control variables. Its important for a scientist to try to hold all variables constant except for the independent variable. If a control variable changes during an experiment, it may invalidate the correlation between the dependent and independent variable. When possible, control variables should be identified, measured, and recorded. Examples of Controlled Variables Temperature is a common  type of  controlled variable. If a temperature is held constant during an experiment it is controlled. Other examples of controlled variables could be the  amount of light, always using the same type of glassware, constant humidity, or duration of an experiment. Common Mis-Spelling: controlled variable Importance of the Control Variables Although control variables may not be measured (although they are often recorded), they can have a significant effect on the outcome of an experiment. Lack of awareness of control variables can lead to faulty results or what are called confounding variables. Noting control variables makes it easier to reproduce an experiment and to establish the relationship between the independent and dependent variables. For example, say you are trying to determine whether a particular fertilizer has an effect on plant growth. The independent variable is the presence or absence of the fertilizer, while the dependent variable is the height of the plant or rate of growth. If you dont control the amount of light (e.g., you perform part of the experiment in the summer and part during the winter), you may skew your results.

15 Words for Household Rooms, and Their Synonyms

15 Words for Household Rooms, and Their Synonyms 15 Words for Household Rooms, and Their Synonyms 15 Words for Household Rooms, and Their Synonyms By Mark Nichol Here’s an alphabetical tour of domestic vocabulary to help you avoid getting lost or walking through the wrong doorway, and to give you a choice in navigating your way: 1. Attic: Synonyms for this word (from the Latin Atticus, â€Å"of Attica†) for a room or area under the roof of a house include garret (the term is from the Middle English word garite, â€Å"watchtower, turret†) and loft (from the Old English word for â€Å"air† or â€Å"sky), as well as the obscure cockloft. A loft that opens to a lower room is also called a balcony (the term is from the Italian word balcone, â€Å"large window†); this term may also refer to an upstairs outside porch or deck. 2. Bathroom: Because of the personal nature of the bathroom’s function, this room has many (mostly euphemistic) synonyms, including latrine and lavatory (both words are derived from the Latin word lavare, to wash†), as well as restroom, washroom, and â€Å"water closet†; most of these, however, are usually applied only to public facilities. Bath or toilet (the latter term is derived from the French word toilette, â€Å"cloth†) are also common usage though toilet more often refers specifically to the key fixture as are slang terms like head (this term is from naval usage, when the â€Å"bathroom† was the bow of the ship), john (from the given name), or loo (suggested to be from the French word l’eau, â€Å"water†). Privy, ultimately from Latin privatus, â€Å"private,† was originally synonymous with outhouse but may also refer to an interior room. 3. Boudoir: This French term (amusingly derived from the French word bouder, â€Å"to pout†) can apply to a bedroom, a dressing room, or a sitting room for the woman of the house. It has erotic connotations that, depending on context, the more utilitarian bedroom may or may not have. 4. Cellar: This area, often partially or completely belowground (see hall for etymology), is also called a basement. Because such areas often remain cooler than the rest of the dwelling, the cellar was originally used to store food and/or wine. More recently, it has been relegated to a general storage space or converted into one or more bedrooms or an informal entertainment area. 5. Closet: This term, from the Anglo-French word closett, a diminutive of clos, â€Å"enclosure,† originally referred to a secluded room but now applies to a usually walk-in cabinet for storing clothes and/or other household items. 6. Conservatory: Often a separate building (also known as a greenhouse) but sometimes attached to a house, the conservatory (the term stems ultimately from the Latin word conservare, â€Å"keep, observe†) is familiar to players of the board game Clue but rare in real life. The similar solarium (the term is from the Latin word for a porch with sun exposure), also known as a sunroom or a sun parlor, is a glass-enclosed room that may double as a conservatory. 7. Den: This term was borrowed from the synonym for lair, and the connotation of a secluded refuge is not coincidental; the neologism â€Å"man cave† (or mancave) suggests a retreat where the lord of the manor may escape to avoid responsibilities or the expectation that he behave in a civilized manner. The den may be used for entertainment or as an office or a study; those terms are also likely to be applied to a spare room where academic, professional, or leisure writing or research is done and/or where household management is conducted. 8. Foyer: This word, adopted into English from French when France was considered the epitome of all that is refined and proper, in the latter language means â€Å"fireplace† (the word is ultimately derived from the Latin word focus, â€Å"hearth†). In humble abodes, the hearth was close to the door (as was everything else), but the name stuck even as dwellings became larger. The word applies to entrance areas in public buildings as well; synonyms like entranceway, entryway, and lobby are usually applied only in that context, not in identifying the domestic equivalent. Vestibule (the term is from the Latin word vestibulum, â€Å"forecourt†) is a synonym that suggests a transitional area. An earthier equivalent, generally referring to a separate small chamber, is mudroom, though this area is often entered through a side door. 9. Garage: This term derives from the French word for â€Å"the act of docking, from garer â€Å"to dock†; it’s probably related to guard and guarantee. It was originally (and sometimes still is) detached from the house and, before the advent of the automobile, was preceded by the carriage house, itself an extension or evolution of a barn. 10. Hall: This word, stemming from the Old English heall and related to the Latin word cella, â€Å"small room† (whence cellar see above), originally referred to an entire dwelling (or at least its primary chamber) at a time when that was the living arrangement for a chieftain or a nobleman. By extension, the word came to be applied later to public buildings, campus edifices, and the like, but it also diminished to refer to the entry of a house, and ultimately, when houses became more extensive, a corridor or passageway that communicates to various rooms. The sense of â€Å"entry† is discussed above in the, er, entry for foyer. 11. Kitchen: For reasons of safety, the kitchen (the term derives ultimately from the Latin word coquere, â€Å"to cook†) was a separate building, but now it is often the figurative heart of the home. Related terms include buttery (a storeroom for liquor, from the Anglo-French word but, â€Å"cask†), pantry (a storeroom for food, ultimately from Latin panis, â€Å"bread†), and scullery (a cleaning area, ultimately from the Latin word scutella, â€Å"drinking bowl†). 12. Library: Originally, in some homes an entire room was set aside just to store the domestic collection of books, either for ostentatious display (and perhaps rarely, if ever, read) or for practical purposes, in which case the room doubled as an office or study. The term stems from the Latin word librarium, based on the stem libr-, â€Å"book.† 13. Nursery: When, in the homes of the well-to-do, children were best not seen nor heard, they were relegated to the nursery (the term is ultimately derived from the Latin word nutricius, â€Å"nourishing†), a combination sleeping and playing area. Now, a nursery is simply a bedroom occupied by the very young. 14. Parlor: As the name (from the Anglo-French word parler, â€Å"talk†) implies, this is a room dedicated to conversation among inhabitants or with their guests; â€Å"drawing room† (from â€Å"withdrawing room,† the room to which guests at a dinner party withdrew for postprandial conversation) is a synonym, as are salon and â€Å"sitting room.† The hall and the parlor have been supplanted by the living room and/or the family room, the latter a fairly recent development to provide a casual environment in contrast to the former, a more formal area. (Some houses, by contrast, have a great room, a large open area that may include space for more than one activity as well as a dining area and free access to the kitchen.) 15. Porch: The porch (the term is from the Latin word portico, ultimately derived from porta, â€Å"gate†) is usually merely a raised approach to a house, though it can be enclosed and might double as a solarium (see below). Synonyms are gallery, lanai (from Hawaiian), piazza (from Italian) stoop, and veranda or verandah (from Hindi and Urdu); all but stoop (from the Dutch word for a step) imply an expansive area. A sleeping porch is a well-ventilated area, sometimes adjacent to a bedroom, for sleeping on hot, still nights. Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Vocabulary category, check our popular posts, or choose a related post below:Fly, Flew, (has) FlownFlied?40 Synonyms for â€Å"Lie†Ebook, eBook, ebook or e-book?

Financial and accounting Essay Example | Topics and Well Written Essays - 1500 words

Financial and accounting - Essay Example Second, in financial accounting, financial statements are deemed important while users of management accounting focus on accounting reports as the most important products (Stolowy & Lebas 2007). Third, in financial accounting, the IFRS or IAS determine what is supposed to be included in financial reports and statements while in management accounting, managers determine what they want captured in accounting reports. Fourth, financial accounting focuses on historical information whereas management accounting basically utilizes forecasts or focus on future information (Rajasekaran & Lalitha 2011). Fifth, while financial accounting put emphasis on data reliability and objectivity, management accounting emphasizes on relevancy of data. Sixth, financial accounting yields reports about the entire company while management accounting yields reports that suit the needs of the management. Seventh, financial data are usually subject to audit verification while management data are no subject to a uditing process (Rajasekaran & Lalitha 2011). Companies are required to prepare financial statement at the end of their trading periods to disclose information that is deemed crucial for various users of financial statements. 1) Potential investors: Potential investors require financial statements to help them assess financial viability of putting their investment in a company. Based on the information disclosed in the financial statement, for instance profits in profit and loss account, investors are able to forecast future dividends. Also, potential investors may use financial statement figures to gauge the risk associated with investing in a particular company (Gibson 2009). For instance, investors may use high fluctuation in the reported profits of a company as an indication of high risk. Consequently, financial statements assist prospective investors in making investment decisions. 2) Shareholders: Financial statements assist

Project Appraisal Assignment Example | Topics and Well Written Essays - 2000 words

Project Appraisal - Assignment Example ..... 4 Discussion†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 6 Recommendation†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..9. Conclusion†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦10 Introduction Project appraisal is a structural process through which management uses to determine through careful assessment the most viable project. From a well appraised project, great achievements can be achieved in case the project implementer applies the appropriate s kills. Appraisal is done through assessment of data through assumptions and methodologies used when preparing a project. For instance, it involves the work flow, proposed financing, an assessment of the projects managerial aspects, cost estimating, finance validity, and how the project will be a benefit to society through factors like employment. Project appraisal happens in various types depending on the kind of project being determined its viability. It therefore cover an analysis of techniques being used, managerial aspects of the firm, analysis social factors like income and employment, assesses the impact of financial judgments among other financial activities, determines how is the project viable in terms of economic undertakings. Project appraisal involves various discounted and undiscounted techniques. The undiscounted techniques include payback period, value added, capital-output ratio, an outlay of proceeds per unit, and average of the outlay of proceeds per unit. However, the discounted techniques may be listed as net present worth, benefit cost ratio, internal rate of return, net benefit investment ratio, sensitivity analysis; and earnings before interest tax depreciation and amortization CEEU, 2005).. According to Ian, David & James, whenever the management is making decision it has to involve the above project appraisal techniques. To illustrate more of these, from our class work, students were given an online simulation test. As per the tests, students were supposed to think of themselves being the chief executive of the doll industry of US. They were supposed to do simulation for a period of five years (from 2009 to 2014) and it is the result they get would be used to test their knowledge on various techniques of business appraisal. Activities Undertaken At the beginning of the project, the company had basic net revenue of 3.23. With the firm`s expansion aim, the net revenue was expected to increase. Consequently, the student had to decide on p rojects from the available data with an assumption that it was a representation of the real data gotten during the research over the doll industry. The data could have included the past number of buyers of the product or the data recorded from market testing and the information collected from competitors` websites. With their target being kids and their playing devices, the students had to keep on updating various products to enhance their marketability over that of their competitors. It was a call for more implementation of technological experiences into the products to move with the increasing innovation in the world. Thus, to win parents heart, the products were developed being future oriented especially with what every parent could have dreamt of his kids and for the kids is about their dream being put in toy. Taking the managerial role, students tried to change the various rates of interest of the production, licensing and retail parts of the project. What students noted in tha t project. They affected investment analysis tools, but they only affected other output from the project after making a decision of investing on a particular project. This means that, there are those basic

Towards the Better Light Essay Example for Free

Towards the Better Light Essay The speaker in Elizabeth Bishop’s poem â€Å"The Fish† portrays someone who is rather inexperienced to what he is doing. An amateur in fishing if I may say due to several lines in the poem that suggests the speaker is confused with conscience upon catching the fish. The poem narrates a series of striking turns of emotions felt by the speaker towards his catch. First is the excitement and thrill of actually catching a fish, followed by being dumbfounded by the fish’s state: weak and powerless due to the many battles and struggles it might have been through before. The speaker becomes extremely at awe with the features of the fish, given a long list of descriptions all throughout the poem appealing to all senses for optimum understanding of the readers. It is as if the speaker desperately wants everyone to understand how he exactly saw the fish and how he actually felt at that moment.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Looking at the long list of detailed descriptions, it is evident that the speaker is moved and is renewed by this experience. In fact, he was so moved that confusion overtaking him has led to the decision of finally letting the fish go.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Epiphany, as Levin might define it, has overtaken the speaker in such a way that the experience is almost, if not life changing. Understanding the life of the fish somehow illuminated him, giving him a huge revelation to the meaning of life.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Changes in one’s life, as the speaker in Larkin’s poem A Study of Reading Habits may not be as moving as the amateur fisher in Bishop’s poem sees it. Rather, it may be more on deteriorating and depressing. The second poem entitled A Study of Reading Habits is also in a narrative form. It tells of the story of a person in three major points of his life- as a young boy, as a teenager and as an adult. The speaker expressed his emotions during these points through his portrayal of his reading habits during that time. Irony is present in the poem, as the decency and formality of the title contrasts the actual content of the poem, which is filled with slang terms such as â€Å"ripping† and â€Å"stewed†. This somewhat creates an image of sarcasm to give emphasis to the unfolding of a series of turmoil and depression throughout the speaker’s life. In the first stanza, reading serves as a way to brighten up his day if he is bullied and picked on by bigger kids in school. Using the term â€Å"cured†, the speaker points out that as a child, the books have comforted and soothed his fears of being oppressed because each time he reads, he enters a different world where he can be as strong and as magnificent as he wants to be. At adolescence, described in the second stanza, the speaker views the act of reading as a means of fantasizing sex in a dark, evil way. His sexual urges are probably triggered by erotic and ecstatic readings, as a naturally occurring part of puberty and adolescence. During these two stages in his life, reading has become his escape. He is very much relieved and transformed by the act of reading and whatever trouble and sadness he experiences in the real world is somehow erased by literary works. At these two stages, reading is still considered a good thing for him. However, as the speaker reaches adulthood, he came to a point of realization where his views have changed due to possibly more unfavorable events. At his point of realization, he now sees that reading cannot solve or even change whatever is happening in his life. Even his escapist tendencies in the form of reading cannot save him from believing that he is a loser, a failure of some sort.    Proofs to this are lines like â€Å"the dude who lets the girl down† and â€Å"the chap who’s yellow†, suggesting that even in his fantasies and made up world of stories, he still ends up being bad at what he does. The way I see it, it is not a form of depression but merely sadness. The speaker does not feel empty at all, but he feels terribly sad about not getting what he wants the way he has imagined things to turn out, or not getting what he wants at all. He does not blame the books for his sadness, but he now believes that he cannot rely on it as an escape from his sadness. Contrasting the amateur fisher with the troubled adult, the poems create two opposing attitudes towards life. The amateur fisher, a hopeful and inexperienced person that he is, finds beauty even in a lowly creature as the fish. He is able to empathize with the state of the fish and appreciate life in a better light through what he has witnessed. Being able to understand and feel the pains experienced by the fish, the amateur fisher is moved and blessed that he is in a better state. He let the fish go in exchange for a new lesson in life. The adult who has turned his back on reading, on the other hand, is more of a pessimist. He creates a negative aura in his life because he has let the drastic changes in his life get in the way of his joys. From finding it as a cure for sadness and oppression, â€Å"A load of crap† is how he now views the act of reading. Along with his maturity is the change in his attitude towards things. One is optimistic: learning from his experiences towards the better light while one sticks to his one- sided view of life, letting his self to be caught up in a dark, cold corner. References Bishop, Elizabeth. â€Å"The Fish†. The Compact Bedford Introduction to Literature. Meyer, Michael.5th Edition.   Bedford/St. Martins, 2000. 509-511. Larkin, Philip. â€Å"A Study of Reading Habits†. The Compact Bedford Introduction to Literature. Meyer, Michael.5th Edition. Bedford/St. Martins, 2000. 511-512. Levin, Harry ed. The Portable James Joyce. New York: Viking, 1947. .

Aircraft Law: Liability :: essays research papers fc

Aircraft Law: Liability The problems regarding aircraft liability in the international realm primarily relate to resolving issues of legal status of international airline passengers and cargo. The issues are defined as follows: sovereignty over airspace, the impact of aerospace craft on the environment, the role of aerospace technology in the international system, weather modification, air safety and international aviation relations. Remarkable growth and development in the range of air transport services and technology earned the sector a distinctive international character. The latter is the most outstanding feature of the industry which allowed "every part of the world [to be reached] within a few hours of every other and, in doing so †¦ brought about a revolution in world trade, in business contacts, and in methods of diplomacy." (1) The principles of air law have been evolving at a rapid pace since the beginning of the Twenty-first Century, however, they also remain inadequate to meet the needs of contemporary society. Concern for this immense growth and the accompanying implications produced the impetus to devise a means to ensure orderly and appropriate development. Thus, "The general policy of the world community in regard to emerging issues of air law demands the maintenance and promotion of a balance between technological advance in aviation and the preservation of a wholesome environment by providing adequate policies and prescriptions." (2) The initial governing treaty passed in 1929 is known as the Warsaw Convention. This is a multilateral treaty among nations that governs international air transportation. It was based on the idea that because aviation was in its infancy, there was a risk of destroying the carrier airline if there was a major crash. Therefore, it limits the liability for carriers. Unfortunately, this treaty also limited the liability for damages to injured persons. Because of the latter clause, the U.S. renounced its participation and proceeded to join the international aviation community in entering into the Montreal Agreement of 1965. The Montreal Agreement was a special contract authorized by the Warsaw Convention which states that the parties can agree to engage in certain activities only if there is a consensus. The agreement also raised the limitation of liability, instituted absolute liability for any accident, and developed a criteria for recovery for which the injured party has to prove that the carrier was guilty of willful misconduct. This agreement only applies to flights that start, stop or end or those which connect with an itinerary that stops, starts or ends in the United States. (3) A third and more comprehensive convention was the Convention on International Civil Aviation of 1944 also known as the Chicago Convention.

Vershire Porter’s Five Forces

1. Prepare an industry analysis using Porter’s 5 Forces model. What are the key determinants of Vershire’s aluminium can profitability? Explain. (20%) * Barriers to entry I would suggest that the barriers to entry are relatively high in this industry. Although there would not be huge capital requirement to enter into the aluminum cans producing business and customer-switching costs are considered to be low, the fact is that the competition in this industry is very intense. There are already many aluminium cans manufacturers exist in the market, with some large packaging manufacturers dominating the market shares.Some large beverage processors even manufacture cans themselves (one large beverage company produced one-third of its own container requirement and ranked one of the top five beverage producers in the industry). Also, three of the global aluminum supplier companies also themselves manufacture aluminum containers. Although there would be high demand in the indust ry (from both small and large breweries and soft drink bottlers), there are too many competitors that could keep new entrants out of the market. * Power of suppliers There are four global companies supplied aluminum to can producers: UC Rusal, Alcoa, Alcan, Chalco (as shown below).There are many buyers (can producers) in the market while there are only few major suppliers. In addition, aluminum is a highly differentiated product. Resources of bauxites, the raw material for aluminum, are not widespread throughout the world. The main deposit of high-quality bauxites are already dived by those main players. Therefore, whoever owns the resources ‘wins the game’. Today the ‘Big Ten’ aluminium manufacturers are: Although it can be argued that steel is one of the substitutes, aluminum has many advantages over steel: it is easier to shape and allowing more attractive packaging; it reduces the problems of flavouring and it educes the transportation costs because of its lighter weight. Therefore, there would be constant demand for aluminum because of its beneficial nature. According to the above, I would say that the power of supplier is extremely high in the aluminum can manufacture industry. * Buyer (customer) power Buyer power is relatively high in the aluminum can manufacturing industry. Their buyers are primarily the soft drink bottlers, which are small independent franchisees of Coca-Cola and Pepsi Cola. Most of these customers maintained at least two or more suppliers and spread purchases among those suppliers.Thus, in order to retain customers, division must meet customer’s cost and quality specification or its standards for delivery and service, otherwise customer would turn to another supplier. * Threat of substitutes As I have mentioned above, one of the substitutes of aluminum can is steel can. Yet there are a lot of advantages of aluminum over steel. A ton of scrap aluminum has almost three times the value of a ton of scrap steel. Other substitutes for breweries and soft drink bottlers would be plastic or glass bottle.An study conducted by the metal can industry leader, Silgan Containers, revealed that 81 percent of shoppers prefer metal cans compared to 9 percent for plastic and 6 percent for glass. In addition, Aluminum is a more attractive recycling material compare to steel, plastic or glass. A US record also showed that 56 billion aluminum cans were recycled in 2010. Aluminum never wear out, it can be recycled forever. Therefore, aluminum is still considered to be the most attractive material for the can manufacturing business. * Rivalry amongst competitorsCompetition is high in this industry in term of supplier power, customer power and number of competitors as mentioned above. Conclusion As Vershire is one of the largest manufacturers of aluminum cans in the industry, it is assumed that it has access to sufficient raw material to produce aluminum cans. They would also have large number of loyal customers but just the matters of maintaining their high level of products and on-time delivery. I would argue that the key determinants of Vershire’s aluminium can profitability would be the costs of the production. A lower costs while maintaining its quality can attract new customers.Thus, the relationship with suppliers could become critical. Vershire could renegotiate prices and develop long-term relationship with one or two suppliers. Cutting costs in purchasing can be a big saving for the company. Vershire could also improve its production efficiency to eliminate unnecessary production costs. 2. Which of Porter’s generic strategies is Vershire following? (10%) Porter claims that there are two ways of responding to the opportunities in the external environment and developing a competitive advantage, there are: cost leadership and differentiator.Veshire would most likely be a cost leader. Aluminum can itself is not a highly differentiated product. Every metal can m anufacturer produces the same kind of product. In addition, most of the customers maintain two or more suppliers. In other word, if a manufacturer failed to meet the customer’s cost and quality specification, it is very likely that the manufacturer would lose the customers. Therefore, being a cost leader is essential in this industry and it is the strategy adopted in Vershire.

Environmental Impacts of Aviation Essay

Noise is said to have a variety of definitions. For people who are inclined towards acoustics, noise is identified as a complex form of sound waves that have irregular vibrations and has no known pitch. In the field of engineering, noise is considered as a signal that interferes with the detection and quality identification of another signal. However, for psychoacoustic studies which are focused on the study of human response to sound, noise is deemed as an unwanted form of sound (American Speech-Language-Hearing Association [ASHA], 2008). According to K. D. Kryter (1996), noise is an enhanced form of sound signals that post a negative effect in the physiological and psychological aspect of an individual (Kryter, 1996 cited in ASHA, 2008). For the most part, noise is something that could be identified as an unwanted sound which is a pollutant and a hazard to the health of human beings (ASHA, 2008). Noise can be derived from a variety of contributors, and such noises have their own levels that are detrimental to the hearing of an individual. Noise levels are measured in decibels. Sounds that are louder than 80 decibels are considered to be hazardous. One of the leading sources of potentially hazardous noise is the airport. Noises from airports could come from constructions and operating machines. However, the major contributor for airport noise is caused by the aircrafts. There are two ways on how aircraft noises are generated. First, airframe noise appears whenever air passes through the fuselage or body and wings of the plane. The activity causes friction and turbulence which often result in the production of unwanted sound. Gliders which are planes without engines produce noise during its flights. Second, engine noise is derived from the action of the moving parts of the aircraft’s engine. Such noise is also produced whenever the sound of air passes through the engines during high speed. Engine noise mainly comes from the plane’s exhaust or the jet situated behind the engine whenever the air sound from the engine combines with the air surrounding it (Wellington Airport, 2008). Based from the study carried out by Daniel Nunez (1998), airplane noise poses disturbance in the human sleep more than any other forms of noises. It was also indicated that more than 50% of the people residing near airports are awakened by airplane noise (Holland-Wegman, 1967 cited in Nunez, 1998). The onset of aircraft noise as a major problem began during the time when there is an upsurge in the need of air transportation after World War Two. By the end of 1950’s, the introduction of jet planes became widely known which later on catapulted the â€Å"aviation revolution† where commercial air passengers were also introduced (Nunez, 1998). The augmentation in the aircraft use also resulted in the increase in the noise level produced by air transportations. Because of the outstanding length of service and success of aircraft operations, airports gradually become larger and noisier. The attractive activities of airports also began to grab the attention of people, wherein surrounding communities started to spread all throughout the nearby areas. The more airports become bigger and nosier, the more residential structures, churches, and schools come closer to the area. Eventually, conflicting issues arise. Aside from the land expansion of airports which often cause nearby residents to act defensively, noise is also regarded as an issue that is very much integrated with airport operations (Bachman, 2003). As such, the painful sound from aircraft take offs and landings were viewed as the primary reasons of annoyance by the residents living near the area. From then on, airport noise has become a complex psychophysiological and economic issue (Nunez, 1998). The issues regarding aircraft noise are said to be complicated because of the aviation industry’s significance in the economy of developing countries. Without the presence of the aviation industry various economic industries would be gravely affected, some of which include the tourism business and mail transportation (Nunez, 1998). Many airports have spent large amounts of money in order to provide sound insulation for residential buildings and community owned structures to reduce aircraft noise (Bachman, 2003). One of the airports that have reached an agreement regarding their noise issue with the people in the surrounding community is the Wellington International Airport Limited (WIAL) situated in New Zealand. WIAL was constituted as a legal corporation on October 16, 1990. The aviation company is partly owned by the Wellington City Council which shares 34% of the total stocks, while the other 66% are owned by Infratil Limited. Wellington International Airport is known as the third largest airport in New Zealand and is classified as a regional hub that extends its international flight service not only in New Zealand but also to the Eastern part of Australia and the neighboring island countries in the south-west Pacific. Almost 90% of the passengers of WIAL travel domestically and majority of whom are business people (Ministry of Economic Development [MED], 2005). As it was said, no other cities in the world have an airport location that could be compared to Wellington International Airport. WIAL is situated on a narrow strip of land in the center of the residential areas. The airport is just minutes away towards the capital’s centre. It is also accessible through a short coastal scenic drive or passing through the tunnel at Mount Victoria. Although the location of the airport is said to be unique, the airport is faced with substantial challenges in terms of its environmental impact, specifically the aircraft noise. The location of Wellington International Airport which is close to the residential area became a ground for the residents to organize the Residents Airport Noise Action Group, the noise abatement requirement, as well as different actions from the internal operations of the airport in order to decrease the noise pollution (Wellington Airport, 2008). Residents Airport Noise Action Group In 1963, Maxine Harris first moved into her home at Strathmore which is near Wellington International Airport. Five years after, Harris reported that the jet noise began. According to documents, Harris and her neighbors were not at all bothered by the jet noise. However by 1980’s, Harris and her neighbors started hearing the night-time acceleration of the airplane engines of National Airways. Harris even noted that they heard the revving of the airplane engines that sounded like a high-pitched whining that would wake her up in the middle of the night and would not allow her to get back to sleep. Harris complained about the noise issue, but an airport official told her that no other individual complained about the noise. Harris talked to her other neighbor about the issue and her neighbor told her that he had also complained, yet the airport official also told him that no other person called the airport to complain. Both Harris and her neighbor responded to the issue by putting leaflets in the mailboxes of their neighbors. The leaflet called for the other residents to phone the airport whenever they were disturbed by the aircraft noise (Samson, 1997a). Because of this, the neighbors responded well, and in 1986, the Residents Airport Noise Action Group was established. The group was focused on performing two tasks: to halt the engine testing at night and to lessen the noise produced by the 737’s. It was in 1986 when the group had their first meeting with the city council. During that time, they have voiced their complaints regarding the noise issue. Their first attempt became successful after the city passed the first by-law which is focused on the engine-testing. The by-law limits the testing times of the National Airways Friendship fleet. However, subsequent efforts of the group were not as successful as their first attempt. The noise problem of the Boeing 737’s still remains (Samson, 1997a). In 1987, the Ansett Airlines became a part of the internal air service market. In return, Air New Zealand has to expand their operations. It was stated that the residents regarded 1987 as the year of â€Å"big explosion† because of the noise produced by the aircrafts. In response to the growing issue of the airport noise, the residents put forward a proposal, stating that all the 737’s should be phased out in 1997. Three months after the proposal was passed, Ansett acknowledged the residents’ plea by replacing the fleets with whisper jets that are much quieter compared to the 737’s. On the other hand, the city council framed a proposed by-law that would have ordered the Air New Zealand to reduce its fleet on a stage by stage process. However, the propose by-law did not take in effect (Samson, 1997a). By 1992, Air New Zealand promised that by the following year seven of their Boeing 737-200’s would have devices that would reduce noise known as hush kits and other fleets would be phased out and will be replaced by 737-300’s. However, the residents did not agree with this. Arguments were once again raised that have even reached the select committees of the parliament, yet the resolutions were unidentifiable (Samson, 1997, p. 19a). As a response to the noise issue that has been gaining public interest, the city council put forth a proposed district plan, but the residents opposed to it. However, in order to resolve the issue, environment court judge Shonagh Kenderdine ruled out in August of 1997 that the airport and the airlines should adhere to the strict rules as proposed by the district plan regarding the air noise boundary wherein a specific maximum noise level will be set. Furthermore, the noise boundary would later on be dissolved if there is an improvement with the airport and airlines noise management. Other regulations that were included in the ruling involve the night curfew, engine-testing, ground noise control, and land-use. The first three issues being disputed were already progressive after the issues were ruled out. The last dispute which was focused on the land use was not settled until November of 1997 (Samson, 1997a). As a follow up to the court ruling done on August of 1997, in order to end the ten-year fight regarding the acceptable noise level in Wellington area, and to finally conclude the last remaining area of dispute which was focused on the land use, Judge Shonagh Kenderdine ended the noise issue on November 20, 1997. The major players during the court case involved the Residents airport noise action group, the board of airline representatives, the Wellington city council, and the Wellington international airport. It was stipulated in the ruling that: â€Å"All new housing developments within the airport’s air-noise boundary would be deemed unrestricted discretionary activity† (Samson, 1997b, p. 3). Under the said ruling, any individuals who are interested to build residential structures within the surrounding airport area and all the application permits have to be approved by the Wellington City Council. Therefore, the council has the right to refuse or consent the details of the application depending on the criteria that are still to be set by the district plan (Samson, 1997b). Despite the criteria being on the process of completion, the interested party should be governed by the assessments set in the ruling wherein new homes that will be built within the airports air-noise boundary should use construction materials that could pass the standards of noise reductions. Such materials include: thicker gib boarding, double or thicker window glazing, and the installation of noise insulations. The ruling also required the city council to implement stricter rules regarding the development of new housings compared to the original proposition of the district plan (Samson, 1997b).

What Does My PSAT Score Mean 3 Next Steps After the PSAT

What Does My PSAT Score Mean 3 Next Steps After the PSAT SAT / ACT Prep Online Guides and Tips You just got your PSAT score – what's next?You just got your score, but don't know what it exactly means or what you should do next. There are three strong implications of your PSAT score, and those students that understand them do a lot better in college admissions that those who don't. Read on to find out what those implications are. Did you just get your PSAT score? (If not, check out the PSAT release schedule here). If so, you may be wondering how to interpret the score. The PSAT serves a number of purposes. It prepares you for the SAT test next year, which is one of the most important pieces in college admissions. It determines a number (but not all) of scholarships. And perhaps most importantly, it's the starting line when students with foresight begin planning for college. Step 1: What Does Your PSAT Score Mean? Is It Good or Bad? The PSAT score generally can be mapped to the SAT score divided by 10. So a 2000 on the SAT is similar to 200 on the PSAT. Once you know this, you can see how you did using our guide here. There are some important differences between the PSAT and SAT, however. For one, you're generally taking the PSAT in 10th grade, so that when you take the SAT next year, you will be one year wiser and smarter. This means that, on average, the PSAT provides a lower bound on your score for the SAT (see this article about how to interpret a 10th grade PSAT / SAT / ACT score). The average student improves around 50 points between the PSAT and SAT (and even more with online prep). Therefore, if you take your PSAT score, multiply by 10, and add 120 points, you'll get a good prediction of your SAT score. You can use this score to figure out what range of colleges you'll qualify for: simply search for the college's SAT score. Step 2: Find Out Whether You're in the Running for Merit Scholarships The PSAT is also known as the test of whether you qualify for the National Merit Scholarships (NMS). NMS awards are generally around $2,500, and the PSAT score needed to qualify varies according to circumstance, but in all cases, you need to get above 200 on the PSAT to be even considered. The actual qualification cutoff is 215 on average, but it's possible to score a bit lower and still qualify, or score a bit higher and still not make it. If you make the cutoff score, congrats! However, to get the NMS award, you also have to have good recommendations and academic performance at school. The National Merit Scholarship Corporation (NMSC) details what happens after you meet the cutoff. Also, there are important factors affecting which NMS award you get: most are from the standard pool of $2,500 awards, but some companies give slighly more to special groups. For example, I was qualifying for the NMS, my scholarship was sponsored by my father's employer for a slightly higher amount of $3,000. Finally, certain colleges will give scholarships if you go to that college, but I caution against taking these awards unless that college was your top pick anyway. Whether a college gives you a few thousand dollars is usually a smaller issue than the overall sticker price, or the quality of the education. If you don't make the cutoff, don't stress! Not all scholarships are administered by the NMS. In fact, I would say from my experience that a vast minority of scholarships are administered by the NMSC. For example, when I was attending college, most of my scholarship came from the college itself, much larger than any other I received. Other institutions provide scholarships through a process that bypasses the NMSC completely. Don't stop your scholarship search just because your PSAT score is under 200! Step 3: Get Started With PSAT Prep The PSAT is the kickoff of the college application consideration timeline. Do you need to stress about applications immediately as a sophomore? No. Do you need to read dozens of college entrance guides right this moment? No. But you should definitely take this seriously as the starting point of thinking about colleges. From my experience, my classmates that began to think about college after they got their PSAT scores fared a lot better than those who started thinking about college in the middle of junior year, or God forbid, senior year. What to Do Next How to get a perfect SAT score How to win a National Merit Scholarship

Embrasser (to Embrace) French Verb Conjugations

Embrasser (to Embrace) French Verb Conjugations The French verb  embrasser  means to embrace or to kiss. Its resemblance to English makes it an easy one to remember and its an essential part of your French love vocabulary. When you want to say embraced or kissing, a verb conjugation is required. A quick French lesson will show you how thats done. Conjugating the French Verb  Embrasser Embrasser  is a  regular -ER verb  and it follows a very common verb conjugation pattern. The infinitive endings are just like those for similar verbs such as  admirer  (to admire),  adorer  (to adore), and countless others. This makes learning each new verb just a little easier than the last. When conjugating, we must first recognize the verb stem. In the case of  embrasser, that is  embrass-. To this, the various endings are added to match the present, future, or imperfect past tense. Yet, in French, we must also take into account the subject pronoun. For instance, I embrace is jembrasse and we will kiss is nous emrasserons. Subject Present Future Imperfect j' embrasse embrasserai embrassais tu embrasses embrasseras embrassais il embrasse embrassera embrassait nous embrassons embrasserons embrassions vous embrassez embrasserez embrassiez ils embrassent embrasseront embrassaient The Present Participle of Embrasser The  present participle  of  embrasser  is formed by adding -ant  to the verb stem to give us  embrassant.  This is rather useful as it is not only a verb, but can act as an adjective, gerund, or noun in some circumstances. The Past Participle and Passà © Composà © A  common way to express the past tense in French is the  passà © composà ©. To construct it, you must conjugate the  auxiliary verb  avoir  to fit the subject pronoun, then attach the  past participle  embrassà ©. For example, I embraced is jai embrassà © and we kissed is nous avons embrassà ©. Notice how the past participle remains the same and that  ai  and  avons  are conjugates of  avoir. More Simple Embrasser  Conjugations Among the simplest conjugations of  embrasser, French students should focus on the present, future, and past tenses at first. When youre ready, add these verb forms to your vocabulary as well. When the verbs action has some degree of uncertainty or dependency, use either the subjunctive or the conditional verb mood. In writing, the passà © simple or imperfect subjunctive may be used. Subject Subjunctive Conditional Passà © Simple Imperfect Subjunctive j' embrasse embrasserais embrassai embrassasse tu embrasses embrasserais embrassas embrassasses il embrasse embrasserait embrassa embrassà ¢t nous embrassions embrasserions embrassà ¢mes embrassassions vous embrassiez embrasseriez embrassà ¢tes embrassassiez ils embrassent embrasseraient embrassà ¨rent embrassassent ​To express  embrasser  in a direct command or request, the imperative verb form is used. In this case, the subject pronoun is not required. Keep it short and sweet with embrasse rather than tu embrasse. Imperative (tu) embrasse (nous) embrassons (vous) embrassez

Toyota Prius Marketing Campaign Essay Example | Topics and Well Written Essays - 3500 words

Toyota Prius Marketing Campaign - Essay Example Private owners and fleet owners have been selected as the target audience. The private owners belong to the affluent and prosperous middle class. This segment is highly conscious of factors like performance, cost, reliability, and efficiency. Fleet owners desire a product that has reduced operational and maintenance costs. Advertising, public relations, and direct marketing have been selected as the communication methods due to their broader reach, loyal customer base, and flexibility in advertising content. Television, newspapers, outdoor billboards, and email marketing are the appropriate mediums for advertisement and promotion. The direct marketing strategy will encompass various activities and processes. At the basic level, market research will be conducted about the consumer segments. Toyota has identified private owners and fleet buyers as the main segments which will be penetrated and researched. The first part of the implementation should seek to collect the statistics on the behavior, lifestyle, and attitudes of consumer segments. Market research will help Toyota to capitalize on its strengths in order to overcome limitations. A multifaceted and multidirectional strategy will help to produce superior business outcomes. Advertising, direct marketing, and public relations have been selected as the communication methods for promoting Toyota Prius.

Article Reflection Essay Example | Topics and Well Written Essays - 1000 words

Article Reflection - Essay Example Importantly, input of the teachers’ expertise in the educational growth of the students enables them to develop their creativity. Teachers from working class schools are not enthusiastic about developing the skills of their students beyond the curriculum requirements. However, instructors from elite and affluent schools assist students in nurturing life and career skills that will benefit students well beyond the school years (Anyon, 1980). These differences bring about the imbalance in the quality of students from the two institutions. Generally, scholars from elite and affluent schools have additional skills other than the basic educational requirements of curriculums. Essentially, these skills assist the students overcome numerous life hurdles and enhance their problem solving capabilities Introduction Education is an essential necessity that the government usually provides to its citizens. Governments are the major providers of education since they meet a sizeable part of their annual budgets. However, the education system is inclusive of privately funded institutions, which offer a competitive edge to their students in comparison to the public schools. Anyon, (1980) confirms the variations of the students are sparking intense debate of the merits of different education systems. It is inevitable to question the characteristics that define the preference of either of the two education systems. ... Understanding, present schooling requires evaluation of objectives, structures and political dynamics. Evidently, individuals assume schools solely teach curriculums, for instance, Math, Chemistry, and outdoor activities, such as sports and club participation. Schools are avenues that mould the future of the student socially, intellectually, politically and culturally. Implications of the Social Status on Education According to Anyon (1980), the research could classify the educational requirements into four social strata. These include the â€Å"working schools, middle class schools, affluent professional schools and executive elite institutions† (Anyon, 1980). Student’s educational capabilities are mainly improved or hindered by their families’ socioeconomic standing. Several factors hinder education’s role as â€Å"the great equalizer† of individuals from diverse communities. Schools serving children form meager income families encounter numerous hurdles, for example, attracting qualified teachers, less parental support and meeting student’s requirements (Anyon, 1980). The differences in the student’s cognitive capabilities start from their experience in kindergartens up to higher educational institutions. Work Objective of Schools According to Anyon (1980), the different school classes display different performance objectives and procedures that their teachers practice. The teachers output is vital in shaping the cognitive abilities of the students. Working class schools mainly entails procedural routines and less of discretion in performance of the curriculum objectives. Such procedures limit the imaginative capabilities of the teachers; therefore, they are incapable of informing their students how to scrutinize procedures